Loopie
What we saw
There is no email platform installed on loopie.in at all. The newsletter form posts to Shopify's own contact page, so nothing whatsoever follows a Rs 16,999 stroller out of the door. Not a weak flow, an absent one.
What we did
We built the checkout recovery as four messages with one action each. Their own photography carries every product moment, because they have a great deal of it and it is good. The generated pixels are shape plates and background fields only, with no product and no person in them, since generating a stroller would mean regenerating the thing being sold. Their announcement bar and their shipping policy disagree about free shipping, so the emails state neither.
Nobody hired us to build this. We picked the brand, found the gap, and built the flow we would have built for them, using their own products, prices and photography as published on their site. They are not a client and we claim no result for it.